Every wine contains its own unique emotion.
Vinisthesia captures a wine’s emotion and character in a tiny piece of music that lasts just as long as the taste of one sip, creating a multi-sensory experience.
Growing up in the heart of Oregon wine country, musician Forest Mountain Lion found he could hear the taste of each wine and play them as a flourishing cascade of notes on the piano. Rushing highs, trembling lows, and the tension of harmony, dissonance, and rhythm at the heart of a good wine’s originality. Thus, Vinisthesia was born, from the Italian word vini, for wines, and the rare phenomenon of synesthesia, where two or more of the five senses meld into one.
Featured winery: Iris Vineyards
Iris Vineyards is offering a five-wine Vinisthesia flight in their Springfield, Oregon tasting room, and on their website. Visit Iris in person or online to experience all five sound signature pairings.
“The entire Iris Vineyards team is excited to bring music to your ears and a smile to your face when you combine our award-winning wines with the intuitive musical musings of Vinisthesia.”
Learn more
Interested in learning more, or want to find out which wineries around you are offering this new experience?
vinisthesia@gmail.com
What wineries and connoisseurs are saying:
“Bright, cheery notes of the piano matched the dancing of my tastebuds. The sound signature (Iris Vineyards House Call Red Blend) was a creative pairing, with beauty in my ears and beauty in my mouth at the same time!” — Jessica B
“The wine tasted smoother with music. This would be so much fun with a group. Let me know when I can just scan the QR code on the label to play the sound signature, because I will buy those bottles.” — Brian B
“Really transcendent. Sound signatures would be great for parties – they can set the tone.” — Drew M
“[Being able to listen to a sound signature] would absolutely make me more inclined to try a certain wine.” — Brittany
“A well-paired sound signature with a sip of wine will not just be an awakening experience — it will liberate the flavors and undertones already present in that good glass of vino.” — Eugene Weekly
“I heard the actual sound of flavor. I didn’t think I would experience it like that – very unique and enjoyable.” — Lisa W
“It absolutely added to the wine (Iris Vineyards C Block Pinot Noir) and made me appreciate it more. Some brighter notes were actually brought out more by the music.” — Janie A
“I was skeptical at first, but once you take a drink and immerse yourself in the music, you can really feel the taste corresponding to the notes.” — Erica
“Bright, cheery notes of the piano matched the dancing of my tastebuds. The sound signature (Iris Vineyards House Call Red Blend) was a creative pairing, with beauty in my ears and beauty in my mouth at the same time!” — Jessica B “The wine tasted smoother with music. This would be so much fun with a group. Let me know when I can just scan the QR code on the label to play the sound signature, because I will buy those bottles.” — Brian B “Really transcendent. Sound signatures would be great for parties – they can set the tone.” — Drew M “[Being able to listen to a sound signature] would absolutely make me more inclined to try a certain wine.” — Brittany “A well-paired sound signature with a sip of wine will not just be an awakening experience — it will liberate the flavors and undertones already present in that good glass of vino.” — Eugene Weekly “I heard the actual sound of flavor. I didn’t think I would experience it like that – very unique and enjoyable.” — Lisa W “It absolutely added to the wine (Iris Vineyards C Block Pinot Noir) and made me appreciate it more. Some brighter notes were actually brought out more by the music.” — Janie A “I was skeptical at first, but once you take a drink and immerse yourself in the music, you can really feel the taste corresponding to the notes.” — Erica